LUCULLUS - Branding & ID.
First opened in The Peninsula Hotel Arcade, Hong Kong over 50 years ago, LUCULLUS is one of Hong Kong’s most loved and oldest chocolatiers, Since 1976.
Studio L.M was involved in the re-branding and re-positioning of the LUCULLUS brand to appeal to a more youthful customer base as the brand continues to delight the chocolate lovers of the city.
“In spirit of the dragon”.
Packaging Design / Manufacture.
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Location: Hong Kong Central Market, The LOHAS & Lai Chi Kok, Hong Kong. China.
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Year: 2020/2021.
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Category: Commercial / F&B Retail.
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