KITH and New Balance we've seen before but KITH, New Balance, and Frank Lloyd Wright? That's a new one. But here we are, beholding Ronnie Fieg's "Broadacre City" New Balance 998, inspired by the legendary architect's sketches for a conceptual city of the future.
The Ronnie Fieg x Frank Lloyd Wright Foundation x New Balance 998 "Broadcare City Capsule" is a collaboration between fashion designer Ronnie Fieg, the Frank Lloyd Wright Foundation, and New Balance. The sneakers pay homage to Frank Lloyd Wright's utopian concept for Broadacre City and celebrate the 35th anniversary of the New Balance 998 silhouette.
Ronnie Fieg presents the MADE in USA 998, featuring a colorway and design inspired by Frank Lloyd Wright's visionary Broadacre City concept. Broadacre City is not a city at all, but a reimagining of how Wright envisioned people organizing themselves outside of dense urban environments; opting to live at a smaller scale among farms and forests, connecting with the land and with each other. This concept was Wright’s way to address inequality, to distribute and use resources fairly, and to be gentler on the Earth. Although introduced in 1935, these ideas were far ahead of their time and are more relevant today than ever.
Broadacre City
Frank Lloyd Wright envisioned an evolution of urban space, driven by technological advances in communication and transportation. The Broadacre City concept represented a modern, decentralized type of city planning, where autonomous vehicles and expansive green spaces would maximize the amount of space, beauty, and freedom available to the individual citizen.
2023 marks the 35th anniversary of the 998, which introduced ABZORB cushioning for the first time in 1993. This legacy of engineering innovation makes the 998 a perfect canvas for a design based on the work of the visionary architect. The MADE in USA 998 features a classic mesh upper, with pigskin suede and hairy suede overlay panels adding a varied sense of texture.
New Balance MADE U.S. footwear contains a domestic value of 70% or more. MADE makes up a limited portion of New Balance’s U.S. sales.
There are two colorways for this collaboration.
Ronnie Fieg & Frank Lloyd Wright Foundation for New Balance Made in USA 998 Broadacre City
Aloe Wash / Apricot Buff
Features
Pigskin suede overlays
Mesh underlays
Hairy suede tip and foxing
Co-branded sockliner featuring custom graphic sketch
ABZORB cushioning
Rubber outsole
Designed in conjunction with Ronnie Fieg and inspired by archival Frank Lloyd Wright materials and concepts
New Balance MADE U.S. footwear contains a domestic value of 70% or more. MADE makes up a limited portion of New Balance’s U.S. sales.
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L.M
